Dunkin's Diamonds
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VIP Diamond Rewards Terms & Conditions

Membership Agreement

Please carefully read this Membership Agreement ("Agreement") before activating your VIP Diamond Rewards Membership account. It is an agreement between you ("Member" or "You") and Dunkin’s Diamonds ("Us" or "We" or “Dunkin’s Diamonds”), providers of the VIP Diamond Rewards Program ("Program"), and sets forth the Terms and Conditions of Service governing Membership in the Program and any of VIP Diamond Reward's Member Services. Collectively, these offerings, promotions, Member Services and your VIP Diamond Rewards Member account, etc., constitute the whole of the Program. By completing, signing and submitting a written Enrollment Form or verbally enrolling at a Dunkin’s Diamonds location, you will have shown that you have entirely read, understood, and completely agree to abide by all stipulations set forth in this Agreement.


You must activate a VIP Diamond Rewards Member Account ("Account") to participate in or to gain access to the Program ("Membership"), including any or all VIP Diamond Rewards offerings, promotions, etc. To activate an Account, you must complete a Membership Enrollment Form, then read and agree to the terms of this Agreement. Your Membership is contingent upon continuous adherence to these terms and conditions, as well as any and all future modifications, provided in this Agreement. If Dunkin’s Diamonds has a justified reason to believe that you have not upheld all terms and conditions of this Agreement in good faith, then we reserve the right to immediately revoke your Membership privileges. Such negligence on your part will also result, at the sole discretion of Dunkin’s Diamonds, in the cancellation of whatever Points have been previously credited to your account.

Membership Eligibility

  1. You must be an individual, a resident of the United States or Canada, and 18 years of age or older.
  2. No machines, scripts, or automated services may be used to accumulate any financial benefits derived from the use of VIP Diamond Rewards. 
  3. Refusal to abide by any rules may result in the cancellation of your Membership privileges, including, but not limited to, the forfeiture of all of your accumulated Points.

Membership Requirement Information

As a Member, you must provide Us with valid contact information. It is required that you provide Dunkin’s Diamonds with your unique and valid e-mail address. Dunkin’s Diamonds reserves the right to terminate WITHOUT PRIOR WARNING any duplicate accounts, resulting in the potential loss of accumulated Points. Dunkin’s Diamonds reserves the right to terminate WITHOUT PRIOR WARNING the account of any Member who construes his or her account so as to intentionally impersonate another Dunkin’s Diamonds Member. Dunkin’s Diamonds reserves the right to terminate WITHOUT PRIOR WARNING any Member's account that contains untruthful information.
Participation in the VIP Diamond Rewards Program and the use of VIP Diamond Rewards is currently limited to residents of the United States and Canada unless Dunkin’s Diamonds explicitly states otherwise. Associates of Dunkin's Diamonds are ineligible to participate in VIP Diamond Rewards Program. 

Member Termination

Dunkin’s Diamonds may, at their sole discretion, terminate your membership in the program for any reason, with our without cause, and with or without explanation. All limitations of liability and other provisions of this Agreement shall survive any such termination.

Making Legitimate Purchases from Dunkin’s Diamonds

You will be credited, subject to the terms and conditions enumerated in this Agreement, five percent (5%) of the net purchases made by you at Dunkin’s Diamonds. Dunkin’s Diamonds will determine the Points that will be accredited to your Account. The net purchase is defined as the total amount paid to the merchant minus tax, gift wrapping, shipping, promotional credits, point redemptions, and returns. 
Eligible purchases exclude:
  • Rolex
  • Dunkin’s charges
  • Gift cards
  • Transactions with promotional pricing
  • Transactions on dunkinsdiamonds.com

Legitimate Use of Points

You can redeem your Points only at Dunkin’s Diamonds in accordance with the terms of this Agreement. One (1) Point is equivalent to one (1) U.S. penny (one cent) only when redeemed for purchase(s) made at Dunkin’s Diamonds in a manner consistent with the terms of this Agreement. All other uses of credited Points are considered illegitimate. Redeemed Points are not refundable. Merchandise purchased with Points may be exchangeable, according to Dunkin’s Diamonds standard return policy. The purchase amount must be at least two times the value of points being redeemed. Points cannot be redeemed on these transactions:
  • Gift cards
  • Pandora
  • Hearts on Fire
  • Rolex
  • Special orders
  • Payments on layaway (except final payment)
  • Previous purchases
  • Purchases on dunkindiamonds.com 
  • Items with promotional pricing
  • Purchases with trade-ins of non-Dunkin’s merchandise


Points may be redeemed only at Dunkin’s Diamonds. There is a minimum redemption of 10,000 Points towards any transaction. A transaction is considered either single or multiple item purchases. Point balances will never be allowed to have a negative balance. In the event any merchandise is returned to the Jeweler for store credit or refund and the resulting point balance is calculated as a negative total, as a result of a prior redemption the value of that balance is to be deducted from the Member's credit or refund. 

Program Termination

Dunkin’s Diamonds reserves the right to terminate its Program at any time with notice via the e-mail account that you will have provided to Dunkin’s Diamonds at the time of your Membership registration (or alternatively, to an updated e-mail Member account of which you have given us notice or by mail to the address you have provided us). Members will have twelve (12) months to redeem any Points held in each Member's individual account. Dunkin’s Diamonds will not be responsible for failing to successfully notify you of Program termination when such failure is caused by an error in your e-mail program or on your e-mail server, or if you have provided Dunkin’s Diamonds with an inaccurate e-mail or mailing address, or if you fail to check for your e-mail online, or if you fail to inform Dunkin’s Diamonds of a change in your e-mail or mailing address. In the event that a Member has no activity on his or her account (accumulation or redemption) for a period of three (3) consecutive years, then Dunkin’s Diamonds reserves the right to close said Member's account and any points accumulated shall be forfeited by Member.

Modification of this Agreement

Dunkin’s Diamonds reserves the right, at the company's sole discretion, to modify any part of the Program or this Agreement at any time by changing the Agreement or other information on our Website, as well as statements in our disclaimer(s), privacy statement(s), or other content of our web pages at any time WITHOUT PRIOR WARNING to Members. It is entirely the responsibility of each VIP Diamond Rewards Member to fully appraise himself or herself immediately of any and all changes instituted in VIP Diamond Rewards Member policies, or other knowledge or statements presented on the Dunkin’s Diamonds web site. Upon a change or upon changes to this Agreement, the Member, having informed himself or herself immediately of the changes to this Agreement, must decide whether to maintain his or her Membership. If the Member disagrees with the modified Terms of Service in this Agreement, his or her sole recourse is to withdraw from the VIP Diamond Rewards Program entirely and promptly. Furthermore, within thirty (30) days following voluntary withdrawal from the Program the Member shall redeem all Points remaining in his or her account. After the thirty (30) day period has expired, the Member's account shall be closed and the Member shall no longer have access to their account and any points remaining in the Member's account shall be forfeited. This agreement and or the entire program may be assigned in whole or part to a 3rd party at the direction or conveyance of Dunkin’s Diamonds. Associates of Dunkin's Diamonds are ineligible to participate in VIP Diamond Rewards Program.


By submitting the required information on form, you are indicating that you are over the age of 18 years, that you have entirely read and completely understood this Membership Agreement, and that you agree to be inexorably bound by its terms and conditions, as permissible under the law.